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Privacy Policy

Last Updated: October 20, 2025

Effective Date: October 20, 2025

Thank you for using markepers (the "Service"). This Privacy Policy (the "Policy") explains how Be & Pers Inc. ("Company", "we", "us", or "our") collects, uses, shares, and protects your personal information. This Policy is incorporated into our Terms of Service. By using the Service, you are deemed to have agreed to this Policy.

1. Personal Information We Collect and Collection Methods

1.1 Information We Collect

We collect the following personal information to provide the Service:

Required Information

Collection Purpose Information Collected Retention Period
User registration and identification for service provision Email, password Until account deletion
Social login (Google, Apple, etc.) Third-party platform account information (email, profile information, Open ID, etc.) Until account deletion
Data analysis service provision Uploaded data files (Excel, CSV, etc.), Google Sheets data Until account deletion or file deletion
AI data analysis and insights provision User input prompts, data queries, analysis request content Until account deletion or conversation deletion
Payment and refund processing Payment information (processed through third-party payment processors) Up to 5 years in accordance with applicable laws
Customer support and inquiry response Email, inquiry content Up to 3 years in accordance with applicable laws

Optional Information

Collection Purpose Information Collected Retention Period
Marketing and promotional information provision Email address Until consent withdrawal

Automatically Collected Information

The following information is automatically generated and collected during service usage:

1.2 Collection Methods

1.3 Children's Personal Information

We do not knowingly collect personal information from children under 14 years of age. If we become aware that a child under 14 has provided us with personal information, we will immediately delete such information and terminate the account. If a parent or guardian believes their child has provided personal information, please contact us at markepers.official@gmail.com.

2. Purpose of Using Personal Information

We use the collected personal information for the following purposes:

2.1 Service Provision and Operation

2.2 Service Improvement and Development

Important: We do not use your personal information (uploaded data, input prompts, queries, etc.) for AI model training.

2.3 Customer Support

2.4 Payment and Settlement

2.5 Security and Fraud Prevention

2.6 Marketing and Advertising (with optional consent)

3. Sharing Personal Information with Third Parties

In principle, we do not provide your personal information to third parties. However, the following are exceptions:

3.1 With Prior Consent

We may provide personal information to third parties with your prior consent.

3.2 Legal Requirements

3.3 Sharing with Third Parties for Service Provision

We may share personal information with third parties in the following cases:

Recipient Purpose Information Shared Retention Period
Google LLC Google Sheets integration service provision Google account information, Sheets data Until integration is disconnected
AI Service Providers (OpenAI, Google Gemini, etc.) AI data analysis and generation service provision Data analysis request content, input prompts Immediately deleted after processing

Important: AI service providers do not use the provided data for AI model training.

4. Personal Information Processing Entrustment

We entrust personal information processing tasks to the following external specialized companies for smooth service provision:

Entrusted Company Entrusted Tasks Personal Information Retention and Usage Period
AWS (Amazon Web Services) Server hosting Until account deletion or entrustment contract termination
Firebase (Google LLC) User authentication, data storage and database management (Firestore, Storage) Until account deletion or entrustment contract termination
Stripe, PayPal, etc. Payment processing Up to 5 years in accordance with applicable laws
Google Analytics, Mixpanel, etc. Service usage statistics analysis Up to 5 years after collection

We manage and supervise entrusted companies to ensure they handle personal information safely in accordance with personal information protection laws when entering into entrustment contracts.

5. Cross-Border Transfer of Personal Information

We transfer personal information overseas for service provision as follows:

5.1 Cross-Border Transfer Status

Transferee Country Transfer Purpose Information Transferred Transfer Method Retention and Usage Period
AWS (Amazon Web Services) United States Server hosting Service usage logs Encrypted network transmission Until account deletion
Firebase (Google LLC) United States User authentication and database storage (Firestore, Storage) Email, user ID, profile information, uploaded data files Encrypted network transmission (HTTPS/TLS) Until account deletion
OpenAI United States AI data analysis service provision Data analysis request content, input prompts Encrypted API transmission Immediately deleted after processing
Google Gemini (Google LLC) United States AI data analysis service provision Data analysis request content, input prompts Encrypted API transmission Immediately deleted after processing
Stripe United States Payment processing Payment information Encrypted network transmission Up to 5 years in accordance with applicable laws
Google Analytics United States Service usage statistics analysis IP address, service usage logs, cookie information Encrypted network transmission Up to 5 years after collection

6. Retention and Usage Period of Personal Information

6.1 General Principle

We process and retain personal information within the retention and usage period according to laws or the retention and usage period agreed upon when collecting personal information from the data subject.

6.2 Upon Account Deletion

When you delete your account, your personal information will be immediately deleted. However, the following information will be retained for the period specified by applicable laws:

Act on Consumer Protection in Electronic Commerce

Protection of Communications Secrets Act

Fraud Prevention

6.3 Data Deletion

7. Procedures and Methods for Destroying Personal Information

7.1 Destruction Procedures

7.2 Destruction Methods

8. Rights and Obligations of Data Subjects and How to Exercise Them

8.1 Request for Access to Personal Information

You may request access to your personal information that we process.

8.2 Request for Correction or Deletion of Personal Information

You may request correction or deletion of your personal information that we process. However, if the personal information is specified as a collection target in other laws, you cannot request its deletion.

8.3 Request for Suspension of Personal Information Processing

You may request suspension of processing of your personal information that we process.

8.4 Methods of Exercising Rights

8.5 Response Deadline

We will take action on your request without delay. However, if there are legitimate reasons, the action may be postponed, in which case we will notify you of the reason and postponement period.

9. Installation, Operation, and Rejection of Automatic Personal Information Collection Devices

9.1 Purpose of Using Cookies

We use cookies for the following purposes: - Maintaining user login status - Providing personalized services - Service usage statistics analysis - Website performance improvement

9.2 Cookie Installation, Operation, and Rejection

9.3 Methods for Rejecting Cookies

10. Measures to Ensure the Safety of Personal Information

We take the following measures to ensure the safety of personal information:

10.1 Administrative Measures

10.2 Technical Measures

10.3 Physical Measures

10.4 Security Infrastructure

Important: We do our best to protect your personal information, but information transmission over the Internet may not be completely secure. Please keep your account password and other login information safe.

11. Personal Information Protection Officer

We have designated a Personal Information Protection Officer as follows to be in charge of overall personal information processing and to handle complaints and remedy damages related to personal information processing by data subjects.

Personal Information Protection Officer - Company: Be & Pers Inc. - Email: markepers.official@gmail.com

You may contact the Personal Information Protection Officer regarding any personal information protection-related inquiries, complaint handling, damage relief, etc. that arise while using our service. We will respond to and handle your inquiries without delay.

12. Changes to the Privacy Policy

12.1 Notice of Changes

If we change the Privacy Policy, we will notify you through website announcements (or individual notices).

12.2 Advance Notice for Important Changes

We will make efforts to provide notice at least 30 days in advance for important changes to the Privacy Policy.

12.3 Continued Use of Service

If you continue to use the service after notification of changes to this Policy, you are deemed to have agreed to the changed Policy.

13. Supplementary Provisions

13.1 Effective Date

This Privacy Policy will take effect on October 20, 2025.


Contact Information - Company: Be & Pers Inc. - Email: markepers.official@gmail.com

By using this Service, you acknowledge that you have read, understood, and agreed to this Privacy Policy.